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Electricians

Electrician Marketing So Good, You’ll Need a Bigger Crew

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CASE STUDY

Innovative Power Solutions

Innovative Power Solutions is a local, family-owned electrical business that serves Knoxville, Lenoir City, Oak ridge, Maryville, Loudon and surrounding counties. Their services include new construction wiring and generator installs.

Our Strategy
  • Website Design
CASE STUDY

TruSense Electric

TruSense is a purpose-led electrical contracting company based in Knoxville, Tennessee. They are committed to providing uncompromised services to all their clients - independent of size. They offer offers a broad scope of electrical needs ranging from LED lighting retrofits and Control to Fire Alarm Installation.

Our Challenge

They were a new electrical contracting company located in Seymour with a main focus on residential service, who wanted to gain high quality clients.

Our Strategy
  • Website Design
CASE STUDY

Larry's Electric

Larry’s Electric is a small, local business offering a full range of electrical services to residents and small businesses in the greater-Knoxville area.

Our Challenge

Create a website that improves their online presence and helps generate business.

Our Strategy
  • Website Design
Key Metrics

Larry's Electric

0%
Increase in Sessions
0%
Increase in Mobile Users
Established In 2005

Top Rated Digital Marketing Agency


We are a USA-based digital marketing agency that focuses on the real metrics that grow a business – sales, revenue, and profit. Our success depends on whether your electricians business is getting more phone calls, it’s that simple.

What You’ll Get With A Free Proposal

Competitor Research

Keywords, bids, site audits

SEO Site Audit

Check your site’s SEO score

Transparent Quote

A price for everything, detailed & clear

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Electricians

Search Engine Optimization


A comprehensive online marketing strategy for the Electricians industry begins with organic search engine results. When someone in your area is searching for "Electricians" you want to make sure you are an option. Our Electricians SEO strategy will help increase your website rankings for important keywords in your market, increase website traffic, and increase phone call volume and form fills.

On-Page SEO

Using foundational on-page SEO strategies, we optimize your individual webpage content, from top to bottom, to maximize your keyword usage and other aspects.

Keyword Research

We research keywords and competitors, so we’re specifically targeting the areas that matter most to your business.

Anchor Linking

We look for broken links, and other opportunities to fix or improve your website’s internal linking structure.

Page Speed Optimization

We go through and optimize your website for desktop and mobile page speed to help improve rankings and user experience.

Electricians

Website Design


Your online marketing efforts begin and end with your website. Great website design can make or break a digital marketing campaign. It’s important because your SEO depends on it, your authenticity depends on it, and your dollar depends on it. In many cases, your website is the first impression you make, and if it doesn’t stand out from the competition, or worse, if it doesn’t function properly, then you could be losing business. We’ll help you build an affordable, mobile-friendly website to accompany your digital marketing campaign.

No Long-term Contracts

Some companies make you “rent” your website. We believe you should own your website, and we don’t charge additional fees to release our work.

Simple Pricing

We are all about convenience and straightforward pricing. There are no hidden fees or sales gimmicks here. You’ll know exactly what you’re getting and the cost.

No Proprietary Software

We build websites on WordPress, so you can always make changes yourself, and have the option of moving your website to another web host at any time. No hassle.

Dedicated Project Manager

Everything is done in-house, and you can meet with the person working on your website or marketing campaign at any time.

Start Marketing Your Electricians Business

Give us a call today at and let us help determine a winning digital marketing strategy that fits for your electricians business.

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Electricians

Paid Search Ads


One of the quickest ways to get your business at the top of a search engines results page (SERP). These ads will allow your business to be shown when people are searching for your keywords on the SERP, Google Maps, Bing Maps, Gmail, and other search partner's websites. We will strategically research keywords, build your campaigns, write creative and compelling ad copy, and actively manage your campaign by making adjustments and tweaks to improve ROI. Our pay-per-click services include both Google Ads (formerly Google AdWords) and Bing ads.

Better Keywords

We’ll actively add negative keywords, research new opportunities, and lower cost-per-clicks.

Simple Pricing

We use simplified, transparent pricing based on ad spend so that you always know what you’re paying us.

Spying on Competitors

We actively watch the competition in your market to make sure we stay ahead.

A/B Testing

We A/B test hundreds of variations of keywords and ads to make sure we get the most profitable combination.

Electricians

Local Service Ads


With Google's new Local Service Ads you can receive leads directly from potential customers through phone calls and messages. The best part about Local Service ads is that only you pay for the lead, not for a click. After passing the screening process, you will receive the trusted Google Guaranteed badge on your profile. You can manage your leads, track bookings, and reply to messages from customers through the convenient app provided by Google.

How We Work Differently


Fair Terms

We don’t lock our customers into contracts they can’t leave. We only ask for 6-month agreements, and you can leave at any time if we aren’t getting results.

100% In-House

Our entire team is located here in the United States, and nothing is farmed out to a remote contractor in another country or another state.

Billing Transparency

We use easy, flat-rate, tiered pricing so you know exactly how much you’re paying us and exactlyhow much you’re paying for the ad spend.

Free Tips

Helpful Electricians Marketing Tips


How Electricians Can Harness A/B Testing For Lead Generation

Service-based businesses face more competition than ever. From local electrician businesses to national franchises, prospects have more options to choose from than ever. Which means that ensuring your business attracts and retains customers is non-negotiable.

The Top 3 Digital Marketing Trends Local Electricians Must Use

In an era where digital presence is as crucial as the services offered, local electricians must harness the power of digital marketing to stay ahead. However, with all the noise, advice and tips in the marketplace—it’s easy to do nothing. Or put off marketing initiatives until tomorrow because you’ve got too much on your plate.

4 Google Tools Your Electrician Marketing Campaign Needs to Leverage

Being found on Google when a local consumer needs to hire an electrician can keep your phone ringing off the hook and inbound leads flowing through your website and into your CRM. A large pipeline of leads is necessary to keep a fully booked calendar. Availability on your calendar equates to missed revenue opportunities for your electrical contracting business.

See More Helpful Tips